23 August 2007

Blue Ocean Strategy - Sound Investment Strategy: Go Blue!

Blue Ocean Strategy - Sound Investment Strategy: Go Blue!

The accolades for Blue Ocean Strategy, including those from Fast Company, Business Week and the Wall Street Journal are well-known. And since its initial publication in 2005, Blue Ocean Strategy the book is nearing two-million copies sold, existing in 37 languages worldwide.

Now, Blue Ocean Strategy has a new honor: It ranks in the Top Five books for General Investing according to Amazon, thus supporting the claim that companies practicing Blue Ocean Strategy enjoy higher profits.

Be sure to tune in tomorrow when we continue to highlight a well-know company practicing Blue Ocean Strategy and reaping the rewards….

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