28 September 2007

Strumming to the tune of Blue Ocean Strategy

Strumming to the tune of Blue Ocean Strategy

Blue Ocean Strategy: What do you get when you combine a Blue Ocean Strategy expert along with the 100 best and brightest minds to explore issues and trends that influence the growth of the music products market now and in the future? Answer: NAMM’s 6th Annual Summit.

On August 22nd Gabor was invited to give a Blue Ocean Strategy keynote presentation and to participate in a lively panel discussion at the National Association of Music Merchants (NAMM) global summit in Carlsbad, California. The NAMM Summit is an invitation-only gathering for leading executives of the international music products industry to communicate, learn and inspire the actions necessary to increase active participation in music making worldwide.

More information on NAMM is available here, or to view the event website click here. And if you’re in the mood for a little Blue Ocean Strategy music, be sure to check out this section of our site.

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