Blue Ocean Strategy - Let’s turn Blue

Blue Ocean Strategy - Let’s turn Blue

Inspirational Blue Ocean Strategy stories come from start-ups to Fortune 500s. However, we also track Blue Ocean-related success stories outside of the business world.

Here are just a few of our recent, hand-selected stories of inspiration:

The Sheikh who dared to defy conventional wisdom. Through one man’s defying conventional wisdom and Blue Ocean-like thinking, a sun-scorched village turns into the playground of the world.

Blue Ocean Strategy wins by a Landslide. Since implementing its Blue Ocean Strategy, technology start-up Landslide wins accolades for its workstyle enrichment solutions for salespeople.

Life is Good at LG, Blue Ocean Strategy Company. LG’s creation of new products which enrich the lifestyles of its consumers, a key tenet of Blue Ocean Strategy, as well as an emphasis on design, has helped it to capture the attention of the public eye and exceed financial targets.

Platform for Changing the World. Introducing a Blue Ocean-like Innovation, designers present Lifestraw, a straw which purifies enough drinking water for one person for six months to a year, without electricity, moving parts, or the material waste or transport costs of plastic bottles.

You’re never too old to get back in the game! Following Blue Ocean Strategy’s credo of creating new marketspace, Nintendo introduces it’s newest gaming product to an entirely new audience of gamers: grandparents.

The Greatest Comeback in College Football history - a la Blue Ocean. Texas Tech’s football Coach, Mike Leach, works outside the confines of traditional game strategies and assumptions, and through his Blue Ocean-like thinking scores the largest comeback in Division I-A bowl history.

And don’t forget: We invite you to tune in to today’s online presentation ‘Breaking Away from the Pack: How to ignite your sales process with Blue Ocean Strategy’ featuring Gabor as a host speaker along with Razi Imam, CEO of the highly successful BOS start-up Landslide Technologies.