21 September 2009

Web 3.0 Social Profit Streams & The Blue Ocean Strategy

Blue Ocean Business Strategy : Web 3.0 Social Profit Streams & The Blue Ocean Strategy by Frank Quintanilla

Apart from the "get rich quick" fa sad that the home based business industry has become synonymous with, exists an entire population of real entrepreneur's who make full time livings online.

In spite of the economic climate, these savvy business men/women are quietly making a small fortune amidst a national recession. A large majority of these people make more money in a single month, then some people do in a single year!
While this fact may be very hard for some people to comprehend, it does not make it any less true.

However, there is also a huge percentage of the populous who is entirely frustrated with their efforts to make money online, despite an overly optimistic perspective, and a determined will.
So why all the frustration and confusion, and how can you skip past the heart ache, for a solid return on your business?

While many people would suggest focusing on certain individual aspects of the overall process to short cut success; such as: traffic generation, optimizing conversion rates, follow ups, up-sells, list building, etc. there really isn't one specific reason people fail, but rather the inability to properly implement multiple phases of their businesses.

Becoming a successful entrepreneur requires a great deal of personal development, while learning marketing, and various other nuances of the online world. However, the true power lies in not only acquiring this knowledge, but consistently implementing it.The bottom line is that information overload has replaced a clearly defined plan of action, and people spend hours on tasks that prove to be very unproductive.

New team mates become absolutely overwhelmed by the millions of different directions they are pulled in, that it becomes a real challenge to stay productive. If these reasons aren't enough to discourage most, there is also a serious lack of training and effective duplication across most people's organization's.

The internet has allowed people access to so many business opportunities that if people aren't making money immediately, they think that the grass is greener in another business opportunity & with another guru.

This constant sign up and drop out process has really led to a decline with even the most successful leaders online, as they attempt to play the role of trainer/coach/leader in attempt to maintain duplication.

There is little doubt that as more and more people turn to the internet to supplement their income, they will be met with a barrage of information that resonates a negative message that making money online is easy to do, but proves to hard too do it.

So back to my original question, how can you defy the percentages? The answer isn't as complex as it is, to simply locate a comprehensive vehicle that encompasses what is necessary.

First off,you have to back your purposes with more then just wants, because when opposition comes full on, (and it will) it is your ideals that will keep you forging ahead. Your foundation has to see you through your the learning curve you may face.

Once you have a concrete reason for becoming successful, it is critical that you align yourself with the the tools, automation, and technology that will enable you to play CEO, and leverage your time.

If you can position yourself with a platform that has global market appeal, and casts your net as wide as you can while offering valuable information/training for free that 95% of this industry is already desperate for, then you can expect a constant influx of new prospects/customers.

Next, if you can continue to offer people a safe environment to help them learn how to implement cutting edge, wealth building principles, that will prove to be the new direction the industry is heading in, you can really optimize a network of leadership.

Overall, being able to offer a professional environment that helps people virally build their lists, and monetize specific aspects of their businesses, where a great deal of their time is already being spent (social networks), you will certainly attract high character people to yourself.
And if you can teach them to build their current businesses online, by tapping into completely new market space, you all but have an irresistible offer.

As I stated earlier, the solution to these problems has been so evasive because nobody has had the vision (up until now), to offer all these variable in one opportunity.

About the Author
Discover what lies in store for the future of the home based business industry. Whether you are presently involved in MLM, Network Marketing, Direct Sales, or Affiliate Marketing
Succeed in whatever your current business is, by harnessing the power of internet, and utilizing the principles of the "Blue Ocean Strategy" featured in the Harvard Business Review.
Visit: Social Profit Streams

Source: Business Strategy, Blue Ocean Strategy articles at www.goarticles.com

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