Sonnenschein's Growth Strategy

News : Sonnenschein's Growth Strategy

Nabbing lawyers from a crumbling rival
Sonnenschein Nath & Rosenthal Chairman Elliott Portnoy discusses how his firm digests its acquisition of 100 lawyers from a New York rival and its plans for growth during a down economy.



Source: Blue Ocean Strategy News at businessweek.com

Changing IBM's Innovation Strategy

News : Changing IBM's Innovation Strategy

Globalizing Big Blue's R&D programIBM's new research director needed to refocus the company's R&D without alienating its team of creative and opinionated scientists. The solution: collaboration and diversification



Source: Blue Ocean Strategy news at businessweek.com

BusinessWeek on Blue Ocean Strategy

News : BusinessWeek on Blue Ocean Strategy

In this video clip, BusinessWeek's innovation guru Bruce Nussbaum tells us how the entire global economy requires Blue Ocean Strategy to go into a whole new space in corporate strategy and do well in the global economic downturn. BusinessWeek, USA, March 2009.



Source: Blue Ocean Strategy video clib on businessweek.com