Blue Ocean Strategy—The book of choice for CEOs
Do the books CEOs read hold the key to success? A recent article in the Economic Times explores the reading habits of successful CEOs, and again we find Blue Ocean Strategy mentioned as a favorite:
Reading habits also change with age and books once considered irrelevant or downright incomprehensible can become imminently readable as one’s career progresses. “Twenty five years ago, I read books that offered me functional expertise, but now I am focused on leadership and management strategy,” says Harsh Mariwala. The chairperson & managing director of Marico says that the demands of work have definitely taken a toll on reading for pleasure but he does his bit towards promoting reading among the younger set at Marico by giving away his books every time his shelves get overloaded. A big fan of Blue Ocean Strategy and Good to Great, Mariwala circulates extracts from books he’s read and ex-colleagues continue to call him for copies of extracts. “Everybody reads vicariously through me,” he says.
Reading habits also change with age and books once considered irrelevant or downright incomprehensible can become imminently readable as one’s career progresses. “Twenty five years ago, I read books that offered me functional expertise, but now I am focused on leadership and management strategy,” says Harsh Mariwala. The chairperson & managing director of Marico says that the demands of work have definitely taken a toll on reading for pleasure but he does his bit towards promoting reading among the younger set at Marico by giving away his books every time his shelves get overloaded. A big fan of Blue Ocean Strategy and Good to Great, Mariwala circulates extracts from books he’s read and ex-colleagues continue to call him for copies of extracts. “Everybody reads vicariously through me,” he says.
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