16 August 2007

Blue Ocean Strategy wins by a Landslide

Blue Ocean Strategy wins by a Landslide

During this festive holiday season, we’re pleased to share the joy of the latest Blue Ocean Success Story, Landslide Technologies, which was recently honoured with an award for Pioneering Sales Workstyle Management. Landslide Technologies has drawn on Gabor’s expertise to enter an already crowded and very competitive market just last year. But it did it in a way that redefined the market and creating Blue Ocean space. And behold, the accolades are already pouring in.

This award was presented at the first annual Selling Power Sales Excellence Awards, held in collaboration with the Stevie Awards in Las Vegas, Nevada. The Stevie Awards were created to honor and generate public recognition of the efforts, accomplishments, and positive contributions of companies and business people worldwide, beginning with The American Business Awards in 2002. Most people know them as "the business world's own Oscar Awards."

As Selling Power Magazine’s Publisher, Gerhard Gschwandtner, described:

Landslide is bringing the focus back to the salesperson with its ‘workstyle’ approach. Its unique combination of selling software and live assistant services empower salespeople to stay focused on the next step in the selling process, which in turn benefits the entire organization.

Blue Ocean Strategy is all about thinking as a company that delivers lifestyle or workstyle enrichment rather than just a product or service. As Razi Imam, president and CEO of Landslide Technologies elaborates:

Landslide is designed to help increase the effectiveness of salespeople by understanding their unique workstyle and aiding them in performing the key tasks needed to close more deals. We are thrilled to be recognized by Selling Power for spearheading this exciting new category.

More information about Landslide Technologies and its pioneering approach is available here. A full copy of the press release detailing Landslide’s Honorary Stevie Award for Pioneering Sales Workstyle Management Award may be viewed here (opens in Acrobat).

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