23 August 2007

Blue Ocean Strategy -Defying Conventional Wisdom: Pork chops socks

Blue Ocean Strategy -Defying Conventional Wisdom: Pork chops socks

Blue Ocean Strategy is all about challenging conventional wisdom – questioning taken-for-granted assumptions, and overstepping industry boundaries. It’s a frame of mind of continuously questioning and searching for a different angle and fresh perspective. You can draw inspiration from everyday life, and train your mind to have a discerning view of the world around you. Consider the following bit of comic insight as examples of challenging conventional wisdom.

Defying Conventional Wisdom: Pork chops socks

Salmon, Blue Ocean Strategy, has become an accepted color label within the fashion industry for clothes of a pinkish-orange tint. Yet referencing the color of a garment we wear to the flesh tone of an animal we eat seems to be an odd association. What’s next? Will we soon be flipping through catalogues displaying turkey breast cardigans, tuna fish ties, and pork chop socks?

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