BIG Business Books Vs Small Business Books

Having recently completed The Knack as noted in my prior post, I pondered why I enjoyed the book so much. I've read many books recently including: The World is Flat by Thomas Friedman, Tipping Point by Gladwell, The Business of America by John Steele Gordon, Freakonomics by Levitt and Dubnar, The Art of the Start by Guy Kawasaki, Small Giants by Bo Burlingham, The 4-Hour Work Week by Tim Ferriss, Blue Ocean Strategy by Kim and Mauborgne and From Good to Great by Jim Collins. I also read The Lost Symbol by Dan Brown (OK but not great) and City of Thieves by Benioff (Excellent!), but this post pertains to business books. I tend to place books I select to read into four categories: Small Business Books, Big Business Books, General Thought Provoking Books, and Fun Reads. Thus this list would look like this:

* General Business/Thought Provoking: Tipping Point, The World is Flat, The Business of America, Freakonomics
* Big Business: From Good to Great, Blue Ocean Strategy
* Small Business: The Knack, Small Giants, The Art of the Start, The 4-Hour Work Week
* Just for fun: City of Thieves, The Lost Symbol, Mayflower

Although I enjoy all of these categories, I derive the greatest business benefit from books like The Knack, Small Giants and The Art of the Start. These books apply directly to small businesses like mine. My own book, Your Virtual Success is geared toward small business, home based business or businesses trying to go virtual. There is a lot of practical, pragmatic, hands on advice as opposed to strategic or organizational oriented advice. The Big Business books like those mentioned above seem geared toward large corporations and teams which are buried in the muck and mire of bureaucracy, far removed from my daily routine. So if you're a small or emerging business, a would be entrepreneur or a home office based operation, read the The Knack or Small Giants (or even Your Virtual Success), and you'll gain some valuable small business insights - hold off on Blue Ocean Strategy or From Good to Great. And just for fun, pick up (or download) a copy of City of Thieves it's a great read, particularly when contrasted with The 900 Days.

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What is Litigation?

According to William T. Reid IV, Cav. Diamond McCarthy LLP, is the process of litigation persons and / or to resolve a dispute between the company and receive compensation for damages or losses. This process is also called "process" can be made public in court or outside the court in circumstances.

Litigation began with a complaint to the court. This complaint is what starts the process, and the complaint is a statement describing the basis ofRequest evidence to support this claim, and what the person / company expects to be compensated. Now that there are two sides to every story of the person or company against whom the complaint from the so-called cross-complaint, which can make their version of the circumstances.

In case of dispute is the plaintiff and the defendant. The actor is the person or company, a complaint. The defendant is the person or company that the complaint is made against. If itor more players accused then called parties.

Once a complaint is filed, the defendant has 30 days to respond to. If a defendant does not respond to any reason, you can ask the Court to hear the case without the accused present and a preliminary. If the sentence in your favor that you can be compensated without the accused ever there.

While litigation can be a complex process, not in all cases the court. If both parties are willing, it is possible to reach agreementbe performed outside of the courts with the so-called mediators. This person is neutral and helps if both parties see the strengths and weaknesses of their case in the hope of reaching a settlement.

If you have questions about litigation, you may want to get an attorney in your area, answer questions and walk you through the process.

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Blue Ocean Strategy - Set Your Company Apart From Competition

For twenty-five years, competition has been at the heart of corporate strategy. Today, one can hardly speak of strategy without involving the language of competition: competitive strategy, competitive benchmarking, building competitive advantages, and beating the competition. Such focus on the competition traces back to corporate strategy's roots in military strategy, including blue ocean software strategy. The very language of corporate strategy is deeply imbued with military references-chief executive "officers" in "headquarters," "troops" on the "front lines," and fighting over a defined battlefield.

Blue Ocean, using blue ocean software, denotes the industries that not existence today - the unknown market space or market unattained by competition. Blue Ocean strategy provides a systematic approach to making the competition irrelevant. This framework had been presented by Mr. Kim W Chan and Mauborgne Renee in their most sellable book entitle "Blue Ocean Strategy - How to Create Uncontested Market Space and Make the Competition Irrelevant".

Red Ocean & Blue Ocean
Imagine a market universe composed of two sorts of oceans: red oceans and blue oceans. Red oceans represent all the industries in existence today. This is the known market space. Blue oceans, or blue ocean software, denote all the industries not in existence today. This is the unknown market space.

In the red oceans, industry boundaries are defined and accepted, and the competitive rules of the game are known. Here companies try to outperform their rivals to grab a greater share of existing demand. The dominant focus of strategy work has been on competition-based red ocean strategies. As the market space of red oceans gets crowded, prospects for profits and growth are reduced. Products become commodities, and cutthroat competition turns the red ocean bloody. Hence we use the term "red" oceans. Blue oceans, blue ocean software, in contrast, are defined by untapped market space, demand creation, and the opportunity for highly profitable growth.

Although some blue oceans, blue ocean software, are created well beyond existing industry boundaries, most are created from within red oceans by expanding existing industry boundaries. In blue oceans, competition is irrelevant because the rules of the game are waiting to be set. The term "Blue Ocean" or blue ocean software is an analogy to describe the wider potential of market space that is vast, deep, and not yet explored. It will always be important to navigate successfully in the red ocean by out competing rivals. Red oceans will always matter and will always be a fact of business life. However, with supply exceeding demand in more industries, competing for a share of contracting markets will not be sufficient to sustain high performance. Companies need to go beyond competing in established industries. To seize new profit and growth opportunities, they also need to create blue oceans.

ECO MAX Training & Learning Center provides Blue Ocean Strategy, or blue ocean software workshop for public listed companies, private held company, small businesses and Government body.

The author can be contacted via the web-site http://www.ecomaxmc.com/

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